"I recently purchased a copy of Smarter Selling whilst waiting at Waterloo Railway Station, and it has proved to be the best inspiration I have had for many years!"

"The content of your book "Smarter Selling" was very consistent with the feedback we received in our major customer research. We want to move away from "servicing" and "selling" to demonstrating to our customers that we value them by dedicating time to understand their business and as a result developing solutions that are very relevant."

"I have devoured ¾ of your book as I write this early on Sunday morning.  All I can say is that in my opinion this is one of the most important, significant
and timely bundles of knowledge in the public domain."

"I picked up your book whilst I was in the US last week and read it cover to cover on the flight back.  Every single page resonates with me!"

"If you read SPIN Selling, you should read Smarter Selling. This book completes the jigsaw of buyer influences through addressing the
emotional and psychological aspects of the sales process."

"I ordered the book direct from the UK and it arrived last week.  It's a great read and I can already see where I need to change."